Ashfield Meetings & Events (part of UDG Healthcare plc) has strengthened its UK creative team, as the largest event management agency specialising in the healthcare sector sees an increase in requests to deliver full service live events for global clients.
Three new members have recently joined Head of Creative, Ian Anderson’s team in Ashby-de-la-Zouch, Leicestershire.
Laura Burnside as Senior Exhibition Designer, Dan Peach as Creative Events Designer, and Ellie Taylor as Junior 3D Designer.
Laura brings with her a wealth of 3D design experience and talent, having worked in a similar role for such well-known brands as Starbucks and Harrods in the past, and most recently she’s freelanced for design consultancies around the Midlands. In her new position, she’ll be responsible for the creative ideas and designs of the unique exhibition structures for many of the world’s leading pharmaceutical businesses, while also lending her expertise to the non-healthcare clients of Ashfield’s sister brand, SPARK THINKING.
Dan joins from a design consultancy in Derby where his innovative outlook and outstanding graphic design skills were used across a variety of clients and industries, including a well-received campaign aimed at raising awareness of Multiple Sclerosis. As a specialist in branding and corporate identity, Dan will focus on the 2D design elements of the meetings and events of Ashfield and SPARK clients – from event branding, pop up banners and stage backdrops to information booklets and name badges. Dan also brings animation abilities to the talented in-house team.
Twenty-year-old Ellie is currently studying Interior Architecture and Design at the University of Lincoln, and is the team’s first undergraduate placement. Over the next year, Ellie will support on the growing 3D exhibition side of the business, while learning the design distinctions of a full service live events agency from the wider creative team.
Ian Anderson highlights that the addition of three new members couldn’t have come at a better time, as Ashfield has seen a significant increase in clients requesting full service live events support over the past year.
“Laura, Dan and Ellie join us at a particularly exciting time, as clients are increasingly recognising our full service strengths and capabilities,” says Ian. “Clients appreciate the ease and advantages of working with a company that specialises in everything from sourcing the venue and logistics, right through to the creative, content, and production required to provide full-service, experiential delivery. This is where our three new creatives’ exceptional skills and experiences will come into play.”
The creative team expansion follows a succession of new business-wins and growth of existing services for current Ashfield and SPARK clients, and the whole company is celebrating following its most recent award-win at this year’s International Corporate Event (ICE) Awards – ‘Most Effective Agency Collaboration’ with leading pharmaceutical business, Sanofi UK .
“Our full service event, ‘Sanofi-FEST,’ was a fantastic example of how we deliver flawless events with certainty and impact – with our team’s designs particularly adding to the ‘impact’ element thanks to distinctive branding that ran throughout,” adds Ian Anderson. “I’m confident Laura, Dan and Ellie will only strengthen an already successful team and our clients will benefit hugely from their knowledge, ideas and talents.”
For more information about Ashfield Meetings & Events and its sister brand SPARK THINKING go to ashfieldmeetings.com