Jackie Mulligan has been designated Visiting Enterprise Fellow at Manchester Metropolitan University to support the University to develop new ways of engaging with the events industry.
Mulligan, founder of her own digital start-up ShopAppy.com and strategic director of Game Republic, the largest games industry in the North, will be working with MMU’s Events Management team to develop events outside London. ShopAppy.com was featured on BBC’s The One Show in January.
She says: “Whilst London is obviously a hub of activity, I am based up North and there are lots of companies and amazing venues and events right here that would benefit from more opportunities to engage with others and each other. At Game Republic, we stage regular sell-out events for our networks and with our tech partners outside London in venues across the region and in the Midlands. More needs to be happening outside London to support our incredible and dynamic industry to widen and grow.”
Head of Manchester Metropolitan University’s Events Management course Shaun Litler adds: “We already work with our industry partners on our annual Connect conference, but Jackie is a great advocate for industry and academia working together and will be supporting us to strengthen our own event business networks, our own staff and students to grow.”
Mulligan will also be helping shape some new courses designed to provide more industry-ready graduates. She adds: “I am joining the Manchester Metropolitan University Events team at a very exciting time. Recent appointments have further strengthened this very popular course and I am looking forward to engaging with industry to discuss the new opportunities that lie ahead.”